“The Key in Cannes”: James Marples from EssenceMediacom

For this episode we were grateful to get the POV of James Marples.
James is Global Account Director at EssenceMediacom UK and has excellent experience in long and strong Client-Agency relationships from the Agency perspective.

As an explainer...I was fortunate to be in Cannes during The Cannes Lions International Festival of Creativity.
I travelled the Croisette 🌴 with my handy mic 🎙 and camera talking to Marketing & Advertising leaders about what "The Key 🔑 " is to successful Client-Agency relationships.

💡 Thank you to James Marples for your time and valuable insights!
And to WPP Beach for the backing track 🎶